SHIFTING PRIORITIES: GEN Z’S PRESENT-FOCUSED SAVING

Shifting Priorities: Gen Z’s Present-Focused Saving

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, monetary success followed a familiar pattern: gain continuously, save strongly, buy a home, and plan for retired life. Yet Gen Z is approaching money with a fresh viewpoint. Rather than focusing only on long-term accumulation, this generation is focusing on equilibrium, health, and in

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